Content KingsiGaming content · 59 languages
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iGaming only Limassol, Cyprus · 59 languages

Casino content in every language your players actually read

Reviews, slot pages, bonus terms, guides and localisation for operators and affiliates — written by native speakers who know the vertical, checked against the market's ad rules, delivered on the date we promised.

59
Languages
180+
Native writers
6.4M
Words delivered
98%
On-time rate
Order #CK-4192 · Slot review batch On schedule
sv-SEfi-FI nb-NOde-DE pt-BRja-JP hu-HUnl-NL
Content typeSlot review · 900–1,100 w
Volume this batch48 pieces · 47,400 words
Languages8 locales
Editorial pass2nd native speaker
Compliance rulesetSGA · MGA · UKGC
DeliveryWordPress drafts
Every order carries a spec sheet like this one. You always know what is being written, by whom, and when it lands.
We write in
Svenskasv-SEPortuguês do Brasilpt-BR日本語ja-JPDeutschde-DENederlandsnl-NLMagyarhu-HUEspañoles-ESSuomifi-FI한국어ko-KRPolskipl-PLΕλληνικάel-GRالعربيةarNorsk bokmålnb-NOTürkçetr-TRItalianoit-ITČeštinacs-CZSvenskasv-SEPortuguês do Brasilpt-BR日本語ja-JPDeutschde-DENederlandsnl-NLMagyarhu-HUEspañoles-ESSuomifi-FI한국어ko-KRPolskipl-PLΕλληνικάel-GRالعربيةarNorsk bokmålnb-NOTürkçetr-TRItalianoit-ITČeštinacs-CZ
The problem

Most content agencies have never read a bonus T&C

They will happily take a slot review brief. What comes back reads like a press release, says “risk-free” in a UK-facing page, calls a Megaways title a progressive jackpot, and has to be rewritten by your team — which is the expensive part.

Then there is the language problem. The generalist agency has one Spanish writer covering Spain, Mexico and Argentina, runs Swedish through a translation tool with a light edit, and cannot tell you which of those pages would fail a Spelinspektionen review.

We only write iGaming, and we only use writers who live in the market. That is the whole proposition.

A translated bonus page is a compliance risk with good grammar. A localised one is a landing page that converts.

Content Kings — house rule no. 1
Sample · sv-SE · Bonus page excerpt
Välkomstbonus — vad du faktiskt får

Erbjudandet ger 100 % upp till 1 000 kr på din första insättning. Omsättningskravet är 25× bonusbeloppet och gäller i 30 dagar.

Note the framing: Swedish regulation requires bonus terms stated up front and permits one welcome offer only — so the copy leads with the condition, not the number.

What we do

Three services, one editorial standard

Buy them separately or as one programme. Everything goes through the same two-pass review before it reaches you.

Casino Content Writing

Casino reviews, slot reviews, bonus and payment pages, how-to guides and news — written by people who have played the products and read the terms.

  • Casino & sportsbook reviews
  • Slot and live-dealer reviews
  • Bonus, payment & licence pages
  • Strategy guides and news desk
Casino Content Writing

Translation & Localisation

Not translation — localisation. A Swedish bonus page is rewritten for Swedish players and Swedish ad rules, by a Swede who bets.

  • 59 languages, native writers only
  • Market-specific compliance rewrites
  • Currency, payment & operator swaps
  • Transcreation for campaigns
Translation & Localisation

SEO & AI Content

Briefs built from live SERP and AI-answer data, topical clusters that hold together, and copy structured to be extracted and cited.

  • Keyword-to-URL topical maps
  • Data-backed content briefs
  • Schema-ready structure & FAQs
  • Entity and citation optimisation
SEO & AI Content
Why operators switch to us

Six reasons the second supplier sticks

Native speakers, not near-natives

Every writer lives in the market they write for. Swedish copy comes from Sweden, Brazilian Portuguese from Brazil. We do not have one Spanish writer covering Spain, Mexico and Argentina.

Vertical knowledge as standard

Our writers know what a wagering requirement is, why Cruks matters in the Netherlands, and that you cannot say “risk-free bet” in the UK. You are not paying to train them.

Deadlines that hold

A slot is scheduled with a delivery date and it lands on that date. Slipped deadlines are the single most common reason operators leave their last content supplier.

Compliance pass on every market

Each locale has an advertising rulebook. Copy is checked against the one that applies before it reaches you, and flagged where a claim needs your legal team's sign-off.

Unlimited revisions on tone

Two structured revision rounds are included in the price, and we keep going on tone-of-voice until it matches your brand guide. We would rather rewrite than lose the account.

Volume without a quality cliff

Long-tail slot review programmes and rapid market launches. Capacity scales on two weeks' notice, and the tenth thousand words reads like the first.

Content types

Everything a casino site needs written

Priced per word by type and language, so a 400-word payment page does not cost what a 2,500-word strategy guide costs.

Content typeTypical lengthTurnaround
Slot review900 – 1,100 w3 days
Casino review1,800 – 2,500 w4 days
Bonus / offer page500 – 800 w2 days
Payment method page600 – 900 w2 days
Game provider page1,000 – 1,400 w3 days
Strategy / how-to guide1,500 – 3,000 w5 days
News & regulatory update400 – 700 w24 hours
Localisation of existing pageSource length2 days
The process

From brief to published in five steps

The free sample is step two for a reason. You should not have to commit budget to find out whether our Finnish writer is any good.

One free sample, any language

Send a brief and the locale that matters most. You get a finished piece back in two business days, no charge and no commitment.

Claim the sample

Brief

You send a keyword list, a URL set or just the market you are entering. We come back with a scope, a word count and a fixed price. No discovery deck.

1 business day

Sample

Before any volume commitment you get one piece written to your brief, in the language you care most about, free.

2 business days

Match

We assign named writers per language and you keep them. The same Finnish writer handles all your Finnish work, so voice stays consistent.

Write & check

Draft, editorial pass by a second native speaker, then the market compliance pass. Nothing reaches you having been seen by only one person.

Per schedule

Deliver

Google Docs, WordPress draft, CSV or straight into your CMS via API. Two revision rounds included, tone revisions unlimited.

On the agreed date
Questions

What content buyers ask first

Which languages do you actually cover?

59 at the time of writing, from English and German through to Japanese, Arabic and Amharic — with regional variants treated as separate languages, because pt-PT and pt-BR are not interchangeable and neither are es-ES and es-MX.

The full list, with native names and locale codes, is on the Languages page. If yours is not there, ask — we recruit for a new language when there is a real programme behind it, and we will tell you honestly how long that takes.

How do you price?

Per word, by language and content type, with the rate fixed for the length of the agreement. Nordic and Japanese cost more than English because the writer pool is smaller. Volume tiers start at 20,000 words a month.

We quote a total for the scope, not an hourly rate, so the number in the proposal is the number on the invoice.

Is any of it AI-generated?

No draft we deliver is machine-written and passed off as human. We use AI where it genuinely helps — SERP analysis, brief construction, terminology consistency checks, first-pass QA — and we say so.

If you specifically want AI-assisted content at a lower rate, we will do that as a clearly labelled separate service, with a human edit pass. What we will not do is bill you a human rate for a machine draft.

Can you match our existing tone of voice?

Yes. Send your brand guide and three pieces you are happy with, and we build a language-specific voice sheet from them for each writer. Tone revisions are unlimited until it matches — that is deliberate, because tone is the thing content suppliers most often get wrong.

Who owns the content?

You do, in full, on payment. Copyright assigns to you, we keep no reuse rights, and nothing we write for you is ever resold or repurposed for another client. We will sign your own IP and confidentiality terms rather than insisting on ours.

What is the minimum engagement?

There is no minimum term. Most clients run monthly with an agreed word volume, and you can stop at the end of any month. The only thing we ask for is two weeks' notice on a large volume change so we can plan writer capacity.

Next step

Send us one brief and see what comes back

Free sample in the language you care most about, in two business days. If it is not better than what you are getting now, you have lost nothing.

Limassol, Cyprus · quotes within one business day · 59 languages